EXPO REAL 2023

In focus

What are the latest developments in the industry and what do the next few months hold in store for the real estate industry? What innovations are on the horizon and what role do digitization and sustainability play in this?

This year's EXPO REAL was held under a difficult star: Significantly higher interest rates, a weakening economy and declining demand are weighing on the real estate market and demand a rethink on the part of the industry.

In addition to the topics of ESG and digitization, the focus of the trade fair was of course on discussions about the potential for converting and adding to existing properties in response to the worsening housing shortage.

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PROBIS takes positive stock

"EXPO REAL was successful for us. We feel the growing interest in digital solutions especially in the currently worsening crisis," says Moritz Koppe, CEO of PROBIS. "Besides many good and inspiring conversations at our booth and at our legendary afterwork event on the second evening, we are especially happy that the "joint venture" concept with our three partners and booth colleagues worked out."

This year, PROBIS joined forces with three innovative companies in the real estate industry under the claim "#One Stop Shop" to offer a one-stop time- and cost-saving solution for builders, project developers, planning offices and investors.

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Smart solutions from a single source - #One Stop Shop

Collaboration is key

under this motto PROBIS joined forces with three other innovative thinking companies in the construction industry in the run-up to EXPO REAL. Together with project developer and timber module builder LiWoodthe collaboration platform PMG Pave and the smartmetering company termios PROBIS presented its concept #One Stop Shop at the joint booth, which stands for an integrated service offering of all core components of construction: from the initial idea of a new development, document management and workflows to implementation via HolzHybrid system or ESG management thanks to seero. The network represents the forward-thinking spirit of companies that revolutionize the entire real estate development process - from estimation to completion.
core competencies are the integration of knowledge from different industries, the use of digital strategies and the commitment to sustainable development.

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Proptechs in the focus of the trade fair- with digital solutions from the real estate crisis

While the mood on the German real estate market is increasingly tense, digital transformation was once again discussed at EXPOREAL as a solution to the crisis, among other things. Whether virtual reality, smart building or digital networking of construction projects, an increasing number of so-called proptechs are ensuring greater efficiency through cost, time and resource savings and thus added value for the user. In the construction process, too, more and more builders, banks, project developers and project managers are relying on digital processes for cost control.

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Market premiere at EXPO REAL:

CALCULATE, the new PROBIS software feature based on AI

PROBIS was able to present its new software module Calculate in time for the trade fair. Here, PROBIS uses artificial intelligence (AI) to avoid so-called stranded assets. With PROBIS Calculate, all initial costs and revenues can be filled in at the push of a button. The AI-based system communicates bidirectionally with PROBIS Control, detects changes in the process and evaluates the impact on necessary sales or rental prices and KPIs.

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